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Mayer Brown is delighted to announce our upcoming Brand Licensing Summit, our premier event tailored to in-house trademark lawyers and brand licensing professionals.

This summit promises innovative and thought-provoking dialogue about the latest trends and challenges in brand licensing, offering valuable insights into the legal, strategic, and commercial aspects of the field. Through in-depth discussions and real-world examples, attendees will gain the practical knowledge and learn best practices to navigate the complex world of brand licensing. Topics include:

  • The Marketer’s Lens: Unlocking Brand Licensing Opportunities and How Legal Can Add Value
  • Winning Licensing Deals: Case Studies from Concept to Contract
  • Mastering the Art of the Deal: Best Practices for Negotiating Brand Licenses
  • AI in Licensing: Opportunities, Challenges, and Legal Risks in the Digital Age
  • Tips from a Leading Licensing Campaign
  • And more…

Join us for an engaging day of networking, learning, and collaboration with industry leaders and peers.

CLE credit is pending.

For additional information, please contact Jeremy Fegley at jfegley@mayerbrown.com or Iggy Chavez at ichavez@mayerbrown.com.

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